The user perspective is central to service design, whether the users are customers, patients, citizens, or employees. We develop and apply research-based methods to engage different stakeholders, map and analyze user journeys, and identify opportunities for improvement. We develop and maintain a visual modeling language for analyzing user and customer journeys. See www.cjml.no.
SINTEF has broad and in-depth expertise covering everything from the technical aspects of a service to usability and seamless transitions between service steps.