Customer journey measures: Adapting CX metrics for service design
Category
Article in business/trade/industry journal
Client
- Research Council of Norway (RCN) / 219800
Language
English
Author(s)
- Asbjørn Følstad
- Knut Kvale
Affiliation
- SINTEF Digital / Sustainable Communication Technologies
- Telenor
Year
2016Published in
Touchpoint
ISSN
1868-6052
Volume
8
Issue
1
Page(s)
59 - 64