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Semantically-Enabled Optimization of Digital Marketing Campaigns

Semantically-Enabled Optimization of Digital Marketing Campaigns

Category
Academic chapter/article/Conference paper
Language
English
Author(s)
Affiliation
  • University of Milan-Bicocca
  • Slovenia
  • SINTEF Digital / Software and Service Innovation
  • Spain
Year
2019
Publisher
Springer
Book
The Semantic Web – ISWC 2019
Issue
11779
ISBN
978-3-030-30795-0