Customer engagement in evolving technological environments: synopsis and guiding propositions

Category

Academic article

Language

English

Author(s)

Linda D. Hollebeek
David Erik Sprott
Tor W. Andreassen
Carolyn Costley
Phil Klaus
Volker Kuppelwieser
Amela Karahasanovic
Takashi Taguchi
Jamid Ul Islam
Rather Raouf

Affiliation

Tallinn University of Technology (TalTech University)
University of Wyoming
Norwegian School of Economics
USA
International University of Monaco
NEOMA Business School
SINTEF Digital / Sustainable Communication Technologies
Ibaraki Christian College
Saudi Arabia
University of Jammu

Year

2019

Published in

European Journal of Marketing

ISSN

0309-0566

Publisher

Emerald Group Publishing Limited

Volume

53

Issue

9

External resources

https://www.emerald.com/insight/content/doi/10.1108/ejm-09-2019-970/full/pdf?title=customer-engagement-in-evolving-technological-environments-synopsis-and-guiding-propositions

DOI

https://doi.org/10.1108/ejm-09-2019-970

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